Tuesday, March 5, 2013

Squash it


I have been playing squash since the age of 10 and have represented my club and country on both local and international levels. Being a some what young sport, Squash is gradually growing around the world. Having been part of the squash community at home in Trinidad for quite some time, I understand that there is a lot of potential for this sport to grow. On of the main problems however, is that proper equipment such as rackets, balls, footwear and clothing is very hard to obtain locally. What Trinidad is missing is a top of the line sports store which imports professional grade squash equipment. "Squash it" will be able to fill a gap in the market and hopefully boost the squash community in Trinidad.

I chose to use a mixture of red, white and black in this logo since these are the national colors of Trinidad ad Tobago. The logo, may come across as a bit childish at first because of the animated "squash ball man", but I was working from the angle of attracting young squash players as they are the future of the sport and new young players will boost the sport.

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